Enoteca Regionale Del Barbaresco, Barbaresco, Italy

Inaugurated on July 5, 1986, the Enoteca Regionale del Barbaresco works for the promotion of Barbaresco DOCG, representing the entire denomination and over 150 of the wineries that produce it. There are three Barbarescos open for tasting, and while we were there is was largely an Italian clientele, buying large bottles of wine, Magnums and larger. The building is spectacular! The Enoteca del Barbaresco was born from an initiative of the Piedmont Region which in 1980 determined the establishment of the circuit of Enoteche Regionali to combine the valorisation of wine culture with the recovery of historical structures, which have become the headquarters of the various wine shops. The need to create a regional institution for the promotion of Barbaresco faced the problem of the lack of adequate space: both the castle of Neive and the fiefdom of Barbaresco were not municipal property and there were no suitable structures in Treiso. The Municipality of Barbaresco then decided to purchase from the Curia the building of the former Confraternity of San Donato, now disused, thus allowing the opening of the wine shop in 1986.